Booker Noe's Barrel Strength Bourbon

Booker’s Bourbon was created by Booker Noe, the sixth-generation Master Distiller at Jim Beam. Originally crafted in 1987 as a special gift from the barrel for close friends and family, its rich, uncut, and unfiltered character earned such prestige that it became a consumer release in 1988 as the first mass-market "small batch" bourbon bottled straight from the barrel.